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Transitioning back to her natural brown hair color, Ariana Grande has left the blonde phase behind and entered the new era of brunette which is no less than her letting-existing queen return from the palace. The singer shared a very simple, yet strong image that drove her followers lit. The change is considered the return of a queen to her castle in the sense of not only hair but also career as she is prepared for the future work engagements, including the upcoming ‘Wicked’ film adaptations.
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Isn’t it just marvelous? That was the only, and teasing, question that Ariana Grande worldwide posed and the audience’s reply was loud and joyful. The white-heart emoji that accompanied the statement revealed that it was a masterclass in understatement, allowing the visual transformation to speak for itself. The most direct and noteworthy transformation was the complete discarding of the platinum blonde color which had been her style for years and had become her signature look in the periods of ‘Sweetener’ and ‘thank u, next.’ A rich, warm brown took its place, and many people identified and praised it as a return to her earlier, more natural aesthetic.
The immediate reaction was overwhelmingly positive to the whole extent. One user very rightly expressed the common sentiment when he said, ‘Ahhh brown hair is back!!’ The comment section was soon filled with similar expressions of joy and nostalgia for this particular look. Another individual gave a playful sense of disbelief when he said, ‘who is this beautiful lady,’ implying how the drastic change momentarily redefined the star’s iconic image for some people. The importance of the event was recognized by her devoted fans, with one person saying it ‘another moment for history’s book,’ placing this style change alongside her other major beauty transformations.
Ariana’s fellow creator Imogen Heap responded warmly and with a touch of whimsy: ‘It sure is! Xx hopefully the rest of you is there too! Xx’ Such a remark turned a public celebration into a personal one. The excitement was also quickly transformed into a question about what this new era might be. A celebrity imagery-oriented account announced, ‘YES! can’t wait for the looks on the press tour,’ directly linking the hair change to the upcoming promotional cycle for the ‘Wicked’ film adaptations, with Grande playing the role of Glinda, which was the main reason for the buzz around her. This new era also brings to mind her collaboration with Jimmy Fallon from years past.
The reactions to the post also came from people who were close to the singer. Frankie’s Grande, Ariana’s brother, in a very loving and affectionate manner wrote, ‘Yes, it is my sister!’ This intimate gesture indicated that the change was not only celebrated publicly but also among her close ones. You could sense the intensity of the fan reaction when one person said, ‘I was not prepared for this!!!!!!!!!!!!!!!’ The great use of exclamations and emojis was a very fitting way to convey the stunned and pleased feeling that went through her fanbase. Another comment, ‘I feel the earth move under my feet,’ very poetically proclaimed the change to be so significant and important that it even shook the ground.
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Ariana Grande has always signaled her change in artistic direction by a change in her hairstyle. From the red high ponytail to the sleek bob of the ‘Dangerous Woman’ era, every haircut has been signifying a new age. The decision of returning to brown hair feels like a full circle moment, possibly opening up a new chapter that merges the wisdom and experience of the recent years with the essence of the public image of the earlier times. It is a very strong visual reset that has successfully captured the world’s attention. The collective response validates that the sight of Ariana Grande in this traditional look is undoubtedly a very pleasant one. The transformation of styles goes on and the attention is on what is next, including potential new products from her R.E.M. Beauty line. This follows the recent launch of her exclusive-edition Wicked collection. Her beauty preparations, like her intimate VMA prep routine, have also been a topic of interest.
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