Instagram/@evalongoria
The star actress and director Eva Longoria Baston opened up to her followers about her eyelash mascara secret in a sponsored advertisement. It was demonstrated in an Instagram video that the L’Oreal Paris Voluminous Original Mascara was the perfect product for volumizing activities: “Chef’s kiss.” The hazy endorsement brought instant write-ups, with every follower sharing their own experiences with the cult-favorite beauty product.
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Eva Longoria Baston truly made the celebrity endorsement work. The 49-year-old actress did not just apply a little mascara and give her signature. It was more of a show-and-tell occasion to illustrate how the product has been in her makeup bag for years.
In the video, Longoria Baston applied L’Oreal Paris Voluminous Original Mascara and called herself a “mascara connoisseur.” “I still go back to my old faithful,” demonstrating the transformation to the DSLR. She said, “I don’t know what it is about this- the formula, the brush- but it really fluffs my lashes.” The visual explanation was undeniably convincing when she showed the separation and volume without any clumping.
The comment sections were immediately flooded with concurrence from fellow mascara lovers. One said, “Hands down it’s still one of the best.” Another said, “I use it! Love it best mascara.” Most indeed seemed to agree that Longoria Baston really followed through with a smart choice in branding.
Others tested humor. One user wrote in Russian (translated to English): “Have they frozen Gabi and she doesn’t change over the years? Do they keep her in the freezer??” This was, of course, a tongue-in-cheek veiled compliment on how perpetually youthful Longoria looks. Another comment in Spanish simply said, “L’Oreal Paris – you’re worth it,” saying the equivalent of the brand’s trademark motto.
The post also brought on inquiries about other styling decisions by Longoria Baston. One follower wanted to know about her 11:11 necklace and where to get it. Another one wanted to know in Spanish: “When will your ‘Sabor a México’ come back? I love it,” referring to her past cooking show celebrating Mexican cuisine.
Beyond teasing comments about the mascara results themselves were some gush-worthy declarations about Longoria Baston’s looks. “You are perfection with and without fluffy lashes!!!” declared one admirer. Another one said in French, “Who’s this pretty??”
One informed user said: “The curved brush version is even better. J’adore L’Oreal.” So much thunder leading to pondering if Longoria Baston would share that version on another post.
Another thing that made the endorsement powerful was Longoria Baston’s excitement that could be felt throughout the demonstration. She must have almost interrupted herself with a real reaction of joy when she said: “Oh my god, it’s like night and day. I’m alive!” This felt real and was something that resonated with the followers who appreciate it when celebrities genuinely use and believe in the products they endorse.
This post is highly engaged and is a perfect example of what a beauty recommendation will bring when it comes from a trusted person that has actual knowledge of a personal experience. Longoria explained why she loves this mascara in great detail-from how the brush is designed to how the formula performs, much more than just a generic product placement.
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Eva Longoria Baston continues to evolve into a living beauty icon with this sincere endorsement that obviously anthem home for beauty lovers everywhere. Her ability to mix professional partnership with sincere personal preference ranks Longoria’s beauty suggestions as some of the most influential to her followers.
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