Instagram/@ava_dash
Ava Dash is a gifted child of the well-acknowledged beat industry figures, Damon Dash and Rachel Roy. Recently, she did share a bit of her extravagant life with the world via her social media account. The little daughter of the affluent society posted about a ‘late checkout’ at the Ritz-Carlton, tagging the hotel and a fashion brand in her post.
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The quite simple post with the caption ‘checking out late 💋’ got a lot of likes and comments from her followers and the brand. The official Ritz-Carlton account was one of the first ones to respond and also left a very flattering comment. It was the brand that acknowledged her presence, ‘Styled to perfection! Thank you for joining us for an unforgettable evening, Ava.’ The fact that a hotel of such high repute has given such an official recognition to a toddler like Dash underscores the connection that the little one holds. An observer noted that it was a funny situation where a brand was commenting on a post which itself was a collab, ‘@ritzcarlton hopefully y’all cut a check!’ This irony points to the close and contemporary bond that influencers and their corporate partners enjoy.
Besides, there were comments that appreciated the extraordinary style of Ava Dash. A user called Rachel Roy, after her famous mother, mentioned a certain lovely detail, as saying, ‘Your hair in the 2nd slide looks so pretty 😍’. The continuous concentration on her beauty is a recurring theme in the reactions she gets. Another example to the same effect was an outsider’s simple remark, ‘Ate with this look, bb,’ who used slang of the day to convey that her fashion choice was an absolute success. The comments quite often make references to her parents, and thus one person could not help but blurt, ‘So gorgeous like your mom and dad!!!’ Being associated with her family’s past is a constant for the public perception of her.
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This social media post is a perfect example of a luxury experience that is both exclusive and relatable at the same time. Late checkouts are very popular among travelers, thus making the post interesting even for those not staying at five-star hotels. It is a carefully painted picture of a life filled with comfort and luxury. To Ava Dash, these photos are just a part of the process of building her character in the fashion and luxury world she was born into. The connections reveal a community that is good-natured and interactive, sharing her style and her access. This whole interaction is akin to a tiny but significant glimpse into the life of a budding style icon. In just one post, she has the power to generate interaction with the brand and get admiration from the fans, which is a reflection of her seamless ability to navigate the modern social media landscape. This is the sort of organic promotion that businesses can only dream of. One less opulent late check-out in a day will not cease Ava Dash’s establishment of her own territory very quickly. She recently shared her secret to flawless fall skin and also discussed her secret skincare routine for acne-prone skin. In another appearance, she was seen dazzling with a Chanel N5 purse spray during a chic city stroll. Furthermore, Ava Dash has opened up about her creative journey and cross-cultural roots, adding depth to her public persona.