Instagram/@nicolaannepeltzbeckham
For the very first time, Brooklyn Beckham and Nicola Peltz Beckham have been announced as the faces of Express, appearing in the brand’s ‘ICONS OF STYLE’ campaign. One of the most talked-about pairs famous for their generally eccentric sartorial proclivities, this couple fronts a collection that promises to bring Express signature style to the forefront of modernity.
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Express described the duo as “Distinctly stylish. Unapologetically themselves. Iconic in every way,” also describing them as today’s “It couple” in fashion. For Brooklyn, this continues the blossoming fashion career he is forging with his actress wife, Nicola.
The receptions have leaned more toward favoring the campaign’s reveal, with some throwaway comments alongside. Many commenters rushed to take note of the uncanny resemblance Brooklyn has with his father, with one noting, “Aww, as he’s getting older he looks more like his dad”; “FINE like his Daddy” said another, followed by several others commenting on the family resemblance.
The campaign images saw many commendations on Nicola Peltz Beckham’s beauty. “Damn. Her face is perfect,” gushes a fan, while another comments, “This woman is so damn beautiful it’s insane.” More praises for Nicola came pouring in, including “The face cards OMG, please multiply” and “Nicola you are so powerful. Wow. What a woman.”
The posing and interaction of the couple were again scrutinized. They stick to each other no matter what, and that’s how it should be, one commenter said showing appreciation for their unity; meanwhile, others analyzed the vibe of the two, one commenting, “I really love them as a couple, but why does it always look like he’s worshipping her in photos? Never see ones of her worshipping him. She’s the hero in most of their couple pics.”
One comment mocking their pose reads, “She looks incredible, he looks like he is on the toilet bless him!” followed by another piece of constructive criticism: “Brooklyn needs to stand up straight otherwise his posture will suffer.”
Specific praises were made to the fashion direction of the campaign: “Really love the clothes.. lovely autumn colours,” and echoed by a second: “The cream colors are to die for.”
For some, the family scenario was always in the background, especially the on-again off-again alleged feud between Nicola and her mother-in-law, Victoria Beckham. One supporter shared some encouraging words: “Ignore the negative comments and continue being yourselves; you don’t choose your family, and many people don’t understand the reasons. I also have no relationship with my family, and it was the best decision I ever made.”
Mostly rather less flattering is almost every piece of feedback. The first skeptic questions the title “icons” by saying, “Not really an ICON, your parents on the other hand,” while the second throws a more scathing analysis: “Icons of nepotism more like.”
A major moment in fashion for Brooklyn and Nicola, this campaign becomes the building block, as they have increasingly been scrutinized as style icons themselves. For Express, the glamorous couple signifies, in fact, a new direction for the brand aimed at attracting younger consumers without losing sight of Croatia chutzpah.
More or less translated, the whole conduct of Brooklyn and Nicola Peltz Beckham continues under intense scrutiny, balancing family demands with career interests and their relationship all in public eye. This fashion campaign will serve as a platform for their emerging confidence of their own mixed opinions about their dynamic as they evolve in the public eye.
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The Express campaign starring Brooklyn and Nicola Peltz Beckham clearly indicates that Brooklyn and Nicola have pioneered their own avenue for fashion and basically created a style world worth entertaining, independent of all the shouting on their poses and family issues.
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