In the winter of 2002, my friend Jerry Villacres and I assessed the potential in Boston for a new Spanish-language news content provider. At that time, according to the 2000 Census, Massachusetts was home to 428,729 Hispanics. This number didn’t include the student population from universities or the undocumented population. Alongside Jerry and other friends, I began developing a research project that would evolve into a business plan. In 2001, free-circulation newspapers started to emerge as a viable…
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La Potencia Mas Caliente